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Archive for February, 2011

Clickthinking achieves Google Analytics Certified Partner status

Tuesday, February 1st, 2011
badge_web_500x500_analytics_certifiedpartnerDigital agency Clickthinking was awarded the status of Google Analytics Certified Partner (GACP) at the end of 2010. This accreditation officially qualifies Clickthinking as a Google-approved provider of Google Analytics consulting, implementation and training services.

In order to achieve GACP status, service providers must meet Google’s rigorous qualification standards. The world’s most popular search engine assesses candidates in a number of areas from product implementation to consultation and ongoing support.

Clickthinking is now one of seven GACPs certified for the Middle East and Africa regions.

This follows Clickthinking being selected to partner with ClickTale, a leader in user experience and conversion testing. The acclaimed digital agency also took first prize in the Web Analytics Association Insights Competition – a testament to the calibre of its experienced analytics professionals who are certified on multiple platforms, including Omniture, ClickTale and Google.

CEO, Peter Stewart believes that a multifaceted, conversion-driven approach is what enables the Clickthinking team to formulate unique insights, which translate into significant value for clients.

Web analytics has become key to conversion optimisation and website performance, which is increasingly important in today’s competitive online environment. As a GACP Clickthinking can provide clients with valuable insight based on analytical data, resulting in improved and sustained results online over the long term.

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